CraftForms vs JetFormBuilder
JetFormBuilder is Crocoblock's form plugin and — like CraftForms and SureForms — it builds forms with native Gutenberg dynamic blocks. It ships an unusually generous free tier: multi-step forms, calculated fields, conditional logic, post creation, user registration, and webhooks are all free. Much of its additional power (and cost) lives in the broader Crocoblock / JetPlugins ecosystem — JetEngine for dynamic content, JetBooking and JetAppointment for scheduling — sold as separate products. With 80,000+ installs it's a popular pick for dynamic, developer-leaning WordPress sites. This is one of the most direct Gutenberg-native comparisons on this page.
- Compared with
- JetFormBuilder 3.6.7.1
- Features checked
- 50
- Checked on
- Summary
- Where each one leads
| Feature | CraftForms | JetFormBuilder |
|---|---|---|
| Platform & Builder | ||
| Free version available | Yes | Yes |
| Native Gutenberg block builder | Yes | Yes |
| Elementor native widget | Yes | Yes |
| Bricks native element | Yes | Yes |
| CF7 importer | Yes | No |
| Fields & Form Logic | ||
| Multi-step forms | Yes | Yes |
| Conversational forms (one question per screen) | Yes | No |
| Repeater field | Yes | Yes |
| Conditional logic | Yes | Yes |
| Swatches (color, image, text, card) | Yes | Yes |
| Live data display (Info block) | Yes | No |
| File uploads | Yes | Yes |
| Digital signatures | Yes | Yes |
| Save & resume | No | Yes |
| Multilingual forms (one form, many languages) | Yesbuilt-in | via WPML (limited) |
| Phone field with country picker | Yes | Yes |
| Documents & Output | ||
| PDF generation (designed templates) | Yes | Pro addon |
| QR code / barcode field | Yes | No |
| Layered Image | Yes | No |
| Product image viewer (swaps on selection) | Yes | No |
| Email & Delivery | ||
| Email template designer (Gutenberg) | Yes | No |
| Email delivery log | Yes | partial |
| SMTP per-form configuration | Yes | via plugin |
| Spam protection — no CAPTCHA | Yes | honeypot + CAPTCHAs |
| Commerce & Payments | ||
| Price calculations / formulas | Yes | Yes |
| Price matrix (2D lookup tables) | Yes | No |
| Server-side price validation | Yes | Yes |
| Stripe payments | Yes | Yes |
| PayPal payments | Yes | Yes |
| Mollie / Square payments | Yes | No |
| WooCommerce integration | Yes | via add-on |
| Stock management | Yes | via WooCommerce |
| Built-in orders system | Yes | No |
| Order analytics / reporting | Yes | No |
| Booking & Scheduling | ||
| Booking datepicker (hotel-style, slots) | Yes | via add-on |
| Booking calendar view | Yes | via add-on |
| Per-date / per-slot inventory tracking | Yes | via add-on |
| Seasonal rates / date-based pricing | Yes | via add-on |
| iCal sync (Airbnb, Booking.com etc.) | Yes | via JetBooking |
| Developer & Integrations | ||
| Submission database / admin panel | Yes | Yes |
| Webhook submit action | Yes | Yes |
| Email-marketing integrations (Mailchimp, Brevo…) | Yes | Yes |
| Conditional submit actions ("Run only if") | Yes | Yes |
| Visual automation / flow builder | Yes | No |
| Register user submit action | Yes | Yes |
| Create post submit action | Yes | Yes |
| REST API / headless submissions | Yes | Yes |
| Embed on external sites (JS embed) | Yes | No |
| AI Features | ||
| AI: Integrated form generation (chat) | Soon | Yesfree |
| AI: Prompt guidance in docs | Yes | No |
Soon on the CraftForms roadmap. Competitor details as published on the date above; tell us if something has changed.
Where CraftForms leads
- PDF Builder, free — Gutenberg-designed PDFs with QR codes, signatures and order tables; JetFormBuilder's PDF addon is Pro and simpler
- QR code / barcode field — generate scannable codes on forms and PDFs; not available in JetFormBuilder
- Layered Image — composite live preview images from selected options; JetFormBuilder has no equivalent
- Product image viewer — thumbnail gallery with zoom that swaps the main product image live as options change; not available in JetFormBuilder
- Complete booking system built in — hotel-style datepicker, calendar view, slots, seasonal rates, and iCal sync; JetFormBuilder needs the separate JetBooking / JetAppointment plugins
- Standalone orders system with analytics — full order lifecycle and reporting; JetFormBuilder tracks payments but has no orders system
- Price matrix (2D lookup tables) — not available in JetFormBuilder
- Live data display (Info block) — free and unique to CraftForms
- Full email infrastructure — template designer, delivery log, SMTP per form; JetFormBuilder sends plain notifications
- Invisible spam protection — behavioral scoring, not just honeypot or CAPTCHA
- Embed on external sites — JavaScript embed (no iframe) with full calc & logic
- Lifetime deal — €129.99 one-time (unlimited sites); JetFormBuilder lifetime starts at $249 (1 site) / $499 (agency)
- Signature free, plus Mollie and Square payments and visual Flows with WooCommerce order triggers
- Conversational layout (paid plans) — one question per screen with letter keys and a full-screen link; JetFormBuilder suggests a page break after each question
- Translations built in, free — one form, its emails and PDFs in every language, with a glossary and CSV/XLIFF export; JetFormBuilder isn't officially WPML-compatible
Where JetFormBuilder has an edge
- Generous free tier — calculated fields, conditional logic, post creation, and user registration are all free (CraftForms includes several of these in its paid plans)
- Save & resume — form progress saving on long forms
- AI form builder, free — describe a form and generate it in the editor (CraftForms: roadmap)
- Recurring / subscription payments — Stripe and PayPal both support recurring billing (CraftForms: one-time payments only; recurring on roadmap)
- Crocoblock ecosystem — deep JetEngine dynamic content, JetBooking, JetAppointment, plus map, hierarchical-select and address-autocomplete fields