CraftForms vs Gravity Forms
Gravity Forms is one of the oldest and most established WordPress form builders, with a mature ecosystem and a wide range of official and third-party add-ons. Here’s how CraftForms compares.
| Feature | CraftForms ✦ | Gravity Forms |
|---|---|---|
| Platform & Builder | ||
| Free version available | ✓ | — |
| Native Gutenberg block builder | ✓ | — |
| Elementor native widget | ✓ | via shortcode |
| Bricks native element | ✓ | — |
| CF7 importer | ✓ | — |
| Fields & Form Logic | ||
| Multi-step forms | Soon | ✓ |
| Repeater field | ✓ | dev-only |
| Conditional logic | ✓ | ✓ |
| Image / color swatches on fields | ✓ | — |
| Live data display (Info block) | ✓ | — |
| File uploads | ✓ | ✓ |
| Digital signatures | — | via add-on |
| Save & resume | — | via add-on |
| Email & Delivery | ||
| Email template designer (Gutenberg) | ✓ | — |
| Email delivery log | ✓ | — |
| SMTP per-form configuration | ✓ | via plugin |
| Spam protection — no CAPTCHA | ✓ | via add-ons |
| Commerce & Payments | ||
| Price calculations / formulas | ✓ | ✓ |
| Price matrix (2D lookup tables) | ✓ | — |
| Stripe payments | ✓ | ✓ |
| PayPal payments | — | ✓ |
| WooCommerce integration | ✓ | via add-ons |
| Stock management | ✓ | — |
| Built-in orders system | ✓ | — |
| Booking & Scheduling | ||
| Booking datepicker (hotel-style, slots) | ✓ | via add-on |
| Per-date / per-slot inventory tracking | ✓ | via add-on |
| iCal sync (Airbnb, Booking.com etc.) | ✓ | via add-on |
| Developer & Integrations | ||
| Submission database / admin panel | ✓ | ✓ |
| Webhook submit action | ✓ | ✓ |
| Register user submit action | ✓ | ✓ |
| Create post submit action | ✓ | ✓ |
| REST API / headless submissions | ✓ | ✓ |
| Embed on external sites (iframe) | ✓ | — |
| AI Features | ||
| AI: Integrated form generation (chat) | Soon | — |
| AI: Prompt guidance in docs | ✓ | — |
✦ Where CraftForms leads
-
• Free version — Gravity Forms has no free tier; CraftForms is fully usable at no cost
-
• Native Gutenberg form builder — real blocks, not a shortcode wrapper
-
• Image & color swatches on fields — free, no equivalent in Gravity Forms
-
• Live data display (Info block) — free and unique to CraftForms
-
• Bricks native element — Gravity Forms has no Bricks support
-
• Full email infrastructure — template designer, delivery log, SMTP per form
-
• Complete booking system — hotel-style datepicker, slots, iCal sync without 3rd-party add-ons
-
• Repeater field — standard Pro feature; Gravity Forms repeater is developer-only beta
-
• Standalone orders system — full order lifecycle without WooCommerce
-
• Price matrix (2D lookup tables) — not available in Gravity Forms
-
• Embed on external sites — self-sizing iframe with full calc & logic
-
• Invisible spam protection — behavioral scoring, no CAPTCHA needed
-
• Lifetime deal available — $149.99 LTD; Gravity Forms is annual-only
Where Gravity Forms still has an edge
-
• Multi-step forms — mature and well-tested (CraftForms: roadmap)
-
• Add-on ecosystem — large library of official and community add-ons built over many years
-
• Save & resume — available via official add-on
-
• Digital signatures — available via official add-on
-
• PayPal payments — via official add-on (CraftForms: Stripe only)
-
• Developer tooling — extensive hooks, filters, and API surface trusted for over a decade
Simple, Transparent Pricing
Choose the plan that works best for you — or start free, no credit card needed.
INDIE
Up to 5 WordPress site activations
- 5 WordPress site activations
- All blocks & form starters
- Email Templates
- Ecommerce / booking functionality
- Online payments
- Annual updates & support
- Priority email support
STARTUP
Unlimited WordPress site activations. Forever.
- Unlimited WordPress site activations
- All blocks & form starters
- Email Templates
- Ecommerce / booking functionality
- Online payments
- Lifetime updates & support
- Priority email support
Community Version
Free, forever
- Visual form builder
- Email templates
- SMTP server manager